Monday, February 18, 2013

Using Social Media to Market Your Music


The primary focus of the blogs contained here at A Scratchy Throat  are to help you boost your social reach in today's online market. Every day, people use social networks to help them sell their music, get shows or sell merch. You can become one of these people with the right amount of research and determination. 

Negative people always know how to fail. They say YouTube doesn't work because you can buy views; or that Facebook doesn't give you a proper percentage of fan interaction; or that Twitter isn't a proper platform to market your songs. They tell you that Reverbnation and Soundcloud are like ghost-towns (nobody goes there). That MySpace is dead. Negative people say that nobody buys music anymore; and that everyone downloads their music for free. 

Negative people tell you these things because they actually believe them. It's your job to do your research and find out for yourself if what these negative people believe is true. 

Kendrick Lamar went platinum last year, and before you say it's because he's signed to a major label, Macklemore & Ryan Lewis are independent artists and their single Thrift Shop just went 3x platinum. 

It's your choice to make the most out of every networking opportunity that comes your way. Don't forget to look at your own expectations of social networks and decide HOW to approach promoting your music online. 

AN ONLINE PRESENCE IS NECESSARY FOR YOUR SUCCESS IN TODAY'S MUSIC INDUSTRY. 

So where do you start? What network do you use? Well, that depends on the kind of music you make and who you believe is your audience. Billions of people use social networks. Here's a list of the more popular ones for our purposes: 


Now before u choose the site with the most visitors


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